Breakthrough Trading SC Under Scrutiny: Pyramid Scheme Allegations Emerge BODY: Addis Ababa, Ethiopia – A growing controversy surrounding Breakthrough Trading SC has sparked concerns that the company’s business model may resemble a pyramid scheme.
The allegations have gained traction following reports of high fees and an emphasis on recruitment over actual product sales. Wondesen Ayalew, a student at Addis Ababa University, paid 4,500 Birr to attend a training session organized by Breakthrough Trading SC.
Officials commented on the matter. “
But it seems more like a recruitment scheme than a legitimate business opportunity. “MD-Konsult Technology & Business Research published a report on May 19, 2026, discussing the three major business model shifts, including McKinsey’s six breakthrough archetypes, the composable enterprise, and outcome-based pricing.
The report suggests that these shifts are board — level architecture decisions with direct implications for revenue recognition, capital allocation, and competitive moat.
A pyramid scheme is defined as a fraudulent investment model where returns to early participants come from capital contributed by newer recruits, with no legitimate business activity generating those returns.
The report by MD — Konsult Research indicates that the business model shifts mentioned are board-level architecture decisions with direct implications for revenue recognition, capital allocation, and competitive moat.
Pitchgrade’s analysis highlights the shift from seat-based to outcome-based pricing as a significant business model innovation, indicating a move towards more flexible and performance-oriented pricing models.
However, Propaganda. Exposed reports on the use of influencer-style branding and social media in pyramid schemes, illustrating the challenges in detecting and preventing such fraudulent activities.
The credibility of the story is moderate, with a need for further investigation and verification of specific claims. While the sources provided a mix of general business research, AI updates, and analysis of innovative business models, they lack specific, detailed information about Breakthrough Trading SC. MD-Konsult Research emphasizes the strategic importance of business model shifts and suggests that they should be considered at the board level.
The Ethiopian government has yet to comment on the allegations against Breakthrough Trading SC.
However, the case has drawn the attention of investors and consumers alike, raising questions about the legitimacy of the company’s business practices.
*Additional reporting by ImNews | Sources consulted: 5*
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This original article was produced by the ImNews editorial team
Source: thereporterethiopia
Source: Surafel Ashebir
