Johannesburg, South Africa — The Canal+ Group has seen a significant financial boost following its $2 billion acquisition of Africa’s MultiChoice Group and the success of the 2026 FIFA World Cup. Canal+ CEO Maxime Saada revealed on Tuesday that the group has achieved half of its €250 million ($284 million) synergies target, and it remains on track for the year.
The acquisition, which has expanded Canal+’s reach and subscriber base, has been a pivotal move.
In South Africa, subscriber acquisition has surged by 40 percent, with June marking the best subscriber acquisition month in a decade. This growth is partly attributed to the World Cup’s popularity, which saw viewership figures reach 41. 03 million.
The World Cup’s economic impact was substantial, with an estimated $40 billion globally, of which $20 billion was funneled into the United States. Canal+ Group has capitalized on this increased viewership and advertising revenue, with total group revenue jumping 40 percent to €4. 29 billion ($4.
88 billion). Saada also highlighted the success of content and marketing initiatives, including the World Cup advertising campaign featuring Idris Elba and the launch of the Novelas+ channel in South Africa.
The company’s content production, distribution, and other segments, which include StudioCanal and streaming service Dailymotion, saw first-half revenue jump 9. 9 percent, although adjusted earnings before interest and taxes (EBIT) dropped 3 percent. Looking ahead, the group’s financial outlook is bolstered by the synergies expected from the acquisition and the ongoing economic spinoff from the World Cup.
However, challenges in the rapidly evolving media landscape remain, with the group facing competition in maintaining its growth trajectory.
The 2026 FIFA World Cup has left an indelible mark on the global sports and media landscape, serving as a catalyst for financial growth for Canal+ Group.
The acquisition of MultiChoice and the surge in viewership provide a solid foundation for future expansion and success.
*Additional reporting by ImNews | Sources consulted: 5*
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This original article was produced by the ImNews editorial team
Source: hollywoodreporter
Source: Georg Szalai



